Payments Research and Industry Data

Maintained to reflect market changes, statistics, network rules, pricing structures, and prevailing cost dynamics.

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What Merchant Churn Looks Like by Vertical, 2026 Industry Report

What Merchant Churn Looks Like by Vertical, 2026 Industry Report

Key Takeaways Merchant churn can vary by more than 5x depending on vertical, with professional services below 10% annual logo churn while high-risk ecommerce categories are 50% Restaurants frequently experience 25% to 45% annual logo churn, driven by business failures, POS migrations, ownership turnover, and embedded payment switching Ecommerce portfolios

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