The friendliest payment processor on Earth
Clearly Payments is the friendliest payment processor on Earth. That’s the goal. We’re getting there by racing prices to the bottom and offering complete transparency on how we operate. Both of these things make traditional credit card processors nervous: change.
We are the first payment processor to adopt a model of radical transparency, something the industry desperately needs. In the end, we provide the full payment processing solution to software vendors, medium to large businesses, and organizations looking to bring payments in-house. We believe nobody should be paying 2.9% and wait days to get their funds.
Join the vision for a world where payments are free, immediate, global, and frictionless.
Our first step in the plan is to build a payment processor with an incredibly low cost structure. That takes innovation, so we need strong corporate culture. We keep costs low with:
Virtual teams, cloud software, and a metrics-driven culture to operate our business
Working with the best and lowest cost payment technology providers in the world
Customer acquisition through communities, word-of-mouth, and partnerships.
Our low cost structure allows us to pass on the savings to merchants to cut their costs. We are growing on this front, making merchants happy and saving them money every day. We’ve set it up so even our partners cannot price as low as we do. However, the lifetime value of our customers is just as high as other credit card processors because customers do not leave Clearly Payments. It’s crazy to think that the industry typically sees 30% customer churn per year. We have low customer churn because we offer fantastic payment processing services and competitors cannot undercut our pricing. This is how we are competing today.
Our second step, which is happening in parallel, will take more time. This is the move to digital currency. In time, this will create a drastic drop in the cost for merchants. This is longer term because it changes the behaviour of both consumers and merchants. The world is moving this way and it will make the transfer of money cheap, immediate, and global.
We are entrepreneurs and leaders based in Vancouver, Canada, with a long history in payments and financial technology. We know first-hand the struggles that merchants, software companies, and organizations have with payments. At its core, the big problems in payments are 1) the high prices and fees and 2) the black box of how payments works. We started Clearly Payments to solve these and become the friendliest payment processor on Earth.
Our team’s operational expertise is in revenue growth, product, and finance. This puts us in an ideal position to grow Clearly Payments and fulfill our vision of a world where payments are immediate, free, global, and frictionless. We have many scars from growing businesses and leading teams. We have made many mistakes. We have seen it done wrong and we’ve seen it done right. All of this makes us stronger and more equipped to help our customers.
Even though we align on where we are taking Clearly Payments and we have the skills that allow us to execute, there is something more fundamental that ties us together. It’s why we are growing this business together. We are building an organization based on values and putting customers ahead of ourselves. Our path to get there will continually evolve, but our values are constant.
We believe no merchant should be paying 3% to 6% of all their hard-earned sales to credit card companies. We want to drive that price down and eventually take it to zero. It shouldn’t be complicated or confusing to know how much it costs to accept payments. Credit card processing should be simple and transparent.
We believe that we can make every customer experience meaningful and enjoyable. We believe that people shouldn’t be treated like a number but rather as human beings. We are trying really hard to be something different. Not just words or platitudes. We think there is a better way.
Kalle Radage is a tech entrepreneur and leader focused on software, mobile, and fintech. Kalle founded Clearly Payments in 2018. In the past, he has run startups and large groups in enterprises (not to mention being a venture capitalist). He strives to build teams and products that people love. He has a BSc in Computer Science and a MBA.
Chris Farmer comes from a background in finance and technology sales, marketing and customer success. His previous experience has seen him lead and grow businesses by building a strategy that focuses on customer experience and by sustaining long-term partnerships. Chris has a degree in Psychology and a diploma in Business Management.
Ben Yua is a Clearly Payments board member and partners with the executive team on its long-term strategic plan. Previously, Ben spent time at another payments company as a key member of the senior leadership team. Ben comes from a finance background as a Chartered Professional Accountant and Chartered Accountant.
When in doubt, keep moving forward